Logo and IP Development
The Marley name evokes a world. If you say it, you see it. Colors, textures, sounds and ideals mix together with a positive outlook that appeals across generations.
With a robust portfolio of licensed product, the Marley Estate came to Brand Studio with an assignment to elevate the brand in new categories. There was also a need to create consistent elements that bring the vibe of the Marley name to life, beyond Bob’s image. Today, the brand management role includes creative expressions in logos, packaging, retail concepts and style guides across multiple categories representing the future of Marley lifestyle.